Pricing Beauty

The Making of a Fashion Model

Ashley Mears

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University of California Press img Link Publisher

Geisteswissenschaften, Kunst, Musik / Pädagogik

Beschreibung

Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider’s study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics—and the arbitrariness— behind the business of glamour. Exploring a largely hidden arena of cultural production, she shows how the right "look" is discovered, developed, and packaged to become a prized commodity. She examines how models sell themselves, how agents promote them, and how clients decide to hire them. An original contribution to the sociology of work in the new cultural economy, Pricing Beauty offers rich, accessible analysis of the invisible ways in which gender, race, and class shape worth in the marketplace.

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Schlagwörter

sociology, fashion industry, social science, london, sociologists, beauty standards, fashion world, photographers, cultural economy, culture studies, nonfiction, modeling politics, fashion models, race and class, fashion economy, ethnography, modeling agents, beauty consumption, insider perspective, new york, gender studies, stylists, fashion studies, selling beauty, male models, female models, modeling, personal observations, cultural production, cultural theory, runway models