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Making Money, Making Music

History and Core Concepts

David Bruenger

EPUB
ca. 32,99
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University of California Press img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Einzelne Wirtschaftszweige, Branchen

Beschreibung

Making Money, Making Music offers tools to encourage creative and adaptive entrepreneurship in the music business. Written for the classroom and the workplace, it introduces readers to core principles and processes and shows how to apply them adaptively to new contexts, facilitating a deeper understanding of how and why things work in the music business. By applying essential concepts to a variety of real-life situations, readers improve their capacity to critically analyze and solve problems and to predict where music and money will converge in a rapidly evolving culture and marketplace.

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Schlagwörter

music business, digital download, digital music, music industry, educational, classroom, songwriter, creativity, digital world, practical, american music, critical thinking, textbook, musician, artist, culture, guidebook, american culture, analysis, critical, real world, money, adapting, workplace, making money, self help, aspiring musician, creative, economy, real life, success, economics