Winning Together

Sonal Srivastava

CRC Press 

Naturwissenschaften, Medizin, Informatik, Technik / Informatik, EDV

Beschreibung

UX research, the key to comprehending users'' behaviors, motivations, and preferences for developing delightful experiences, thrives on effective teamwork and collaboration. This comprehensive guide brings together the expertise and insights from seasoned researchers, cross-functional partners, and product leaders in order to transform how you collaborate and unlock the true potential of UX research.

Key Features

• Includes a comprehensive selection of ready-to-use templates

• Incorporates insights and advice from cross-functional stakeholders

• Offers a wide range of strategies tailored to various expertise levels, catering to both novice and advanced practitioners

• Presents universally applicable methodologies and insights, equipping a diverse range of researchers, including consultants, vendors, and in-house professionals

From experienced professionals to those just starting out, and freelancers to in-house researchers, this comprehensive guide offers practical strategies to navigate the pitfalls of UX research, enhancing collaboration and, ultimately, driving success.

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Winning Together

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