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Internal Marketing

Name: Internal Marketing
Author: William Winston, Dennis J Cahill

Your Company's Next Stage of Growth

William Winston, Dennis J Cahill

EPUB

ca. 58,86 €

Amazon iTunes Thalia.de Weltbild.de Hugendubel Bücher.de ebook.de kobo Osiander Google Books Barnes&Noble bol.com Legimi yourbook.shop Kulturkaufhaus ebooks-center.de
* Affiliatelinks/Werbelinks

Taylor and Francis

Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

In today''s business world, competence is no longer enough in an employee;competent employees are merely a starting point. Internal Marketing: Your Company''s Next Stage of Growth details how you can improve employee effectiveness and therefore business—by marketing your firm to employees so they can more effectively serve outside customers and consumers. Employees need to be knowledgeable about their firm and confident in it and its products and services in order to perform their duties in an optimal manner. From this book, you will gain a thorough knowledge and understanding of the concept of internal marketing, how it can be implemented, and the benefits that will result.

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