Cover Intellectual Property Rights Management

Leseprobe

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Leseprobe

Intellectual Property Rights Management

Rookies, Dealers and Strategists

T. Reichstein, K. Beukal, Kenneth A. Loparo, et al.

PDF

ca. 53,49 €

Amazon iTunes Thalia.de Weltbild.de Hugendubel Bücher.de ebook.de kobo Osiander Google Books Barnes&Noble bol.com Legimi yourbook.shop Kulturkaufhaus ebooks-center.de
* Affiliatelinks/Werbelinks

Palgrave Macmillan UK

Sozialwissenschaften, Recht, Wirtschaft / ÷ffentliches Recht, Verwaltungs-, Verfassungsprozessrecht

Beschreibung

This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

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Schlagwörter

management, strategy, intellectual property, IP