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Marketing for School Leaders

Deidre Pettinga, David F. Bateman, Azure Angelov, et al.

EPUB
ca. 26,99
Amazon iTunes Thalia.de Weltbild.de Hugendubel Bücher.de ebook.de kobo Mayersche Osiander Google Books Barnes&Noble bol.com
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Rowman & Littlefield Publishers img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

Today’s administrators need to understand why, when, where, and how to market their schools to continue to serve their communities in the rapidly-changing educational climate. This book will highlight effective and tangible marketing practices for k-12 educators. The book is envisioned to be very reader friendly and offer practical solutions to current challenges that school leaders are facing. The authors envision school leaders being able to open the book and start applying the information. The book offers ideas and solutions to marketing challenges both big and small. It will also walk administrators through the process of establishing a marketing plan specific to educational contexts, help them navigate their competitive environment, and address marketing communication issues ranging from social media to crisis planning.

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Schlagwörter

Educational marketplace, School marketplace, School competition, School marketing budget, High school marketing, market my school, School marketing materials, School marketing books, School marketing, marketing campaign ideas, School marketing strategies, School marketing activities, School marketing ideas, School marketing plan, K-12 school marketing, media for schools, School marketing digital, Digital school marketing