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Metadata Essentials

Proven Techniques for Book Marketing and Discovery

Jake Handy, Margaret Harrison

EPUB
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West Margin Press img Link Publisher

Geisteswissenschaften, Kunst, Musik / Sprach- und Literaturwissenschaft

Beschreibung

". . . An essential, unique, and thoroughly 'user friendly' instructional reference and guide that should be an integral part of every author and every publisher's professional book marketing plan instructional reference collection." - Midwest Book Review

Metadata Essentials: Proven Techniques for Book Marketing and Discovery provides clear and easy-to-implement recommendations so you can focus your efforts on the industry's most relevant metadata.

Based on direct feedback from retailers and librarians, Metadata Essentials unlocks insights into the value and real-life uses of the metadata you spend so many precious hours editing and curating. Because it does matter.

  • Enhance the metadata that yields proven results
  • Boost title discovery
  • Increase online conversion rates
  • Save time and money

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Schlagwörter

book marketing, librarians, information, bibliographies and indexes, discovery, marketing reference books, marketing, science bibliographies and indexes, art and photography bibliographies and indexes, publishing, metadata enhancement, metadata, title discovery, library science, catalog, library, cataloging, discoverability, instructional reference guide