Cover Marketing Your Small Business For Dummies, Australian and New Zeal

Leseprobe

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Leseprobe

Marketing Your Small Business For Dummies, Australian and New Zeal

Name: Marketing Your Small Business For Dummies, Australian and New Zeal
Author: Carolyn Tate

Carolyn Tate

EPUB

17,99 €

Amazon iTunes Thalia.de Weltbild.de Hugendubel Bücher.de ebook.de kobo Osiander Google Books Barnes&Noble bol.com Legimi yourbook.shop Kulturkaufhaus ebooks-center.de
* Affiliatelinks/Werbelinks

John Wiley & Sons

Sozialwissenschaften, Recht, Wirtschaft / Betriebswirtschaft

Beschreibung

Created especially for the Australian customer! Attract customers and ensure the ongoing success of your small business with this no-nonsense guide Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share. Small-business guru Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank. * Know your target market -- identify your ideal customers, and what, how and why they buy * Develop business and marketing plans -- learn how to create them and why they're so important * Build effective databases -- develop a database that creates business for you, without the headaches * Solidify your branding -- create a unique brand and keep it fresh and exciting * Understand the power of advertising -- assess if it's right for your business and how to pick the right strategies * Master publicity -- get your business in the media with the right message * Implement relationship marketing -- develop and maintain networks to create new opportunities * Embrace websites and online marketing -- build a website that drives customers to you, and use online tools and search engines to generate business

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