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Italian Fashion since 1945

A Cultural History

Emanuela Scarpellini

PDF
ca. 96,29
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Springer International Publishing img Link Publisher

Geisteswissenschaften, Kunst, Musik / Regional- und Ländergeschichte

Beschreibung

In the course of the twentieth century, Italy succeeded in establishing itself as one of the world's preeminent fashion capitals, despite the centuries-old predominance of Paris and London. This book traces the story of how this came to be, guiding readers through the major cultural and economic revolutions of twentieth-century Italy and how they shaped the consumption practices and material lives of everyday Italians. In order to understand the specific character of the “Italian model,” Emanuela Scarpellini considers not only aspects of craftsmanship, industrial production and the evolution of styles, but also the economic and cultural changes that have radically transformed Italy and the international scene within a few decades: the post-war economic miracle, the youth revolution, the consumerism of the 1980s, globalization, the environmentalism of the 2000s and the Italy of today. Written in a lively style, full of references to cinema, literature, art and the world of media, this work offers the first comprehensive overview of a phenomenon that has profoundly shaped recent Italian history.

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Schlagwörter

Italian High Fashion, Fashion and globalization, Garment Industry, Italian economic miracle, luxury fashion, Material culture, The Youth Revolution in Italy, the Italian model, fashion sustainability, Italian design, Fashion history, Consumer culture