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US Firms’ Business Competence in the Taiwanese IT Industry

Young-Chan Kim, Pi-Chi Chen

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ca. 96,29 €
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Springer International Publishing img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Internationale Wirtschaft

Beschreibung

This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan’s IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs’ strategies are composed of assorted heterogeneous elements.

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Schlagwörter

Global business, Foreign subsidiary strategy, Taiwanese IT industry, International business strategy, Multinational enterprises, Foreign subsidiaries, Integration-responsiveness framework, Functional unit strategy