Service Business Model Innovation in Healthcare and Hospital Management
Christoph Rasche (Hrsg.), Mario A. Pfannstiel (Hrsg.)
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Springer International Publishing
Sozialwissenschaften, Recht, Wirtschaft / Einzelne Wirtschaftszweige, Branchen
Beschreibung
This book demonstrates how to successfully manage and lead healthcare institutions by employing the logic of business model innovation to gain competitive advantages. Since clerk-like routines in professional organizations tend to overlook patient and service-centered healthcare solutions, it challenges the view that competition and collaboration in the healthcare sector should not only incorporate single-end services, therapies or diagnosis related groups. Moreover, the authors focus on holistic business models, which place greater emphasis on customer needs and put customers and patients first. The holistic business models approach addresses topics such as business operations, competitiveness, strategic business objectives, opportunities and threats, critical success factors and key performance indicators.
Kundenbewertungen
Big data in heathcare, Service-centered healthcare solutions, Business model innovation in healthcare, Digital hospital management, Business model management, Digital healthcare management, Healthcare innovations