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The Secret Language of Leadership

How Leaders Inspire Action Through Narrative

Stephen Denning

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18,99
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John Wiley & Sons img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Management

Beschreibung

The book introduces the concept of narrative intelligence--an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book's lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents--anyone who is setting out to the change the world.

Rezensionen

(Financial Times, December 8, 2007)
Named one of the "Best Business Books of the Year" (2007) by Financial Times: "Leaders don't just execute strategy, they must inspire others to follow...This book explains how."
(Library Journal, December 2007)
"Denning cohesively links the importance of narrative intelligence and telling stories to leadership success."
(MyCustomer.com, Friday 7th December 2007)
"...if there's one person who knows more than anyone else about the power of business narrative it's...Steve Denning."
(PublicNet.co.uk, Tuesday 4th December 2007)
"This book's lucid explanations, vivid examples and practical tips are essential reading..."
(Strategic Communication Management, December 2007)
"...an array of glowing testimonials from truly famous people. Definitely one for those interested in transformational change."
(Inside Knowledge, September 2007)
"...an educational and informative book that can be effortlessly read from cover to cover."
--Stefan Stern, Financial Times
"If business leaders do not immediately grasp the vital insights offered by this book, both they and their organisations are doomed."
--Chip Heath, co-author of Made to Stick, Professor of Organizational Behavior, Graduate School of Business, Stanford University
"Steve Denning is the Warren Buffett of business communication. He sees things others don't and is able to explain them so the rest of us can understand."
---Jim Kouzes, Co-author of the best-selling, The Leadership Challenge, and A Leader's Legacy
"I highly recommend you get it today and read it tonight. Tomorrow will be an entirely different kind of day if you do."
--Reed Hastings, CEO, Netflix Inc.
"The Secret Language of Leadership has been instrumental in helping me overcome the challenges of rapid growth and intense competition. It's all about the story."
--James MacGregor Burns, distinguished senior scholar, James MacGregor Burns Academy of Leadership, University of Maryland, and author of Leadership
"I don't think I have ever read a more compelling preface. And best of all, the advice Denning gives to the reader about speaking and writing is exemplified in the way he has written this impressive book."
--Richard Stone, story analytics master, i.d.e.a.s
"The Secret Language of Leadership is not only the best analysis I have seen of how and why leaders succeed or fail, it's highly readable, as well as downright practical. It should be mandatory reading for anyone interested in engaging a company with big ideas who understands that leaders live and die by the quality of what they say."
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Schlagwörter

Management f. Führungskräfte, Management / Leadership, Business & Management, Führung, Wirtschaft u. Management