TILT Selling to Today's Buyer

The Way Your Customers Buy Has Changed...Find Out How to Sell to Them

Kevin Ryan

EPUB
ca. 20,11
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Beschreibung

In this market, the TILT Sell Process can be your edge over the competition. TILT was designed for the buyer-centric market. It works from the perspective of the consumer in a buying-partnership model. It is based on quickly creating the right relationship and then progressing it to a facilitated buying decision so it is suited to both one-off sales interactions and long-term business relationships. It allows novice salespeople to use quite high level skills quickly and it shows experienced salespeople how to modify their relationship skills to work with the post-internet consumer. The TILT strategies are specific and targeted, but non-manipulative. They want to move to the next step; it is natural and unforced. Rather than being perceived as a salesperson, the TILT practitioner is seen as a trusted buying adviser. TILT is an acronym for the four key steps:1. Trust - build trust quickly2. Influence - put yourself in a position of influence3. Leverage - apply leverage to move the client forward confidently4. Trigger - identify and apply the factors that will trigger a buying decision

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