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Ultimate Guide to Social Media Marketing

Mike Allton, Stephanie Liu, Eric Butow, et al.

EPUB
ca. 10,99 €
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Entrepreneur Press img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Werbung, Marketing

Beschreibung

Create Focused Social Media Campaigns Tailored to Your Business

Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include:

  • Why businesses need to embrace social media marketing
  • Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms
  • Learning how to craft your business’s social media strategy using today’s formats
  • How to leverage images and video in your social media outreach
  • Leveraging chat bots, paid social media, and influencer marketing
  • Building your business social marketing team
  • Measure your social media outreach progress and improve your performance over time

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    small business advertising, guide, social media advertising, social media retail, entmktg, instagram retail, facebook marketing, pinterest retail, small business, social media for business, facebook retail, ecommerce, web marketing, social media for retail, entrepreneur, instagram marketing, book