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Leadership in the Context of Strategic Management

Michel Neumann

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Sozialwissenschaften, Recht, Wirtschaft / Management

Beschreibung

Seminar paper from the year 2021 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, AKAD University of Applied Sciences Stuttgart, language: English, abstract: The aim of the assignment is to discuss the importance of leadership in the context of strategic management. In order to achieve this goal, the term leader must be distinguished from manager as a modal goal. Furthermore it needs to be clarified the relationship between strategic management and leadership. To be able to achieve these goals the theoretical foundations about leadership and strategic management must first be developed in the second and third chapter. This includes respectively the history and evolution and a definition of these terms. After the basic understanding was created, the role of leadership in strategic management will be discussed in the main unit. Chapter five provides a conclusion and a critical examination of the research findings. In many industries and sectors are currently undergoing a shift from evolutionary change to increasingly disruptive change. In this process, existing offerings and services are fundamentally called into question and in some cases even become obsolete. With this development, companies are forced to completely realign their business activities and thus face a complex challenge.

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Schlagwörter

management, context, strategic, leadership