Leseprobe
* Affiliatelinks/Werbelinks
Links auf reinlesen.de sind sogenannte Affiliate-Links. Wenn du auf so einen Affiliate-Link klickst und über diesen Link einkaufst, bekommt reinlesen.de von dem betreffenden Online-Shop oder Anbieter eine Provision. Für dich verändert sich der Preis nicht.
About the Strong Rail, the Green Transformation and Change at DB
Maximilian Scheller
* Affiliatelinks/Werbelinks
Links auf reinlesen.de sind sogenannte Affiliate-Links. Wenn du auf so einen Affiliate-Link klickst und über diesen Link einkaufst, bekommt reinlesen.de von dem betreffenden Online-Shop oder Anbieter eine Provision. Für dich verändert sich der Preis nicht.
Sozialwissenschaften, Recht, Wirtschaft / Management
Beschreibung
Essay from the year 2022 in the subject Business economics - Organization, grade: 1,3, University of Mannheim (Chair of Sustainability), course: Change Management and Organizational Dynamics, language: English, abstract: “Germany needs a Strong Rail” - this is the slogan Deutsche Bahn (DB) uses to announce its umbrella strategy with which it wants to fulfill its responsibility as a climate protector and connector of politics, business, and society. For a sustainable transformation of the mobility sector, DB sees itself as an important factor in achieving the German and European climate targets. This is because DB is a corporation under private law, which is 100 percent owned by the Federal Republic of Germany. The ambitious goals for the implementation of the Strong Rail are therefore closely linked to the central transport and climate policy goals of the Federal Government. The ownership structure thus gives DB a certain key role in the implementation of the mobility turnaround. Therefore, the Strong Rail is an integral part of the solution for better climate protection in Germany.
Kundenbewertungen
Change Management, Climate Protection, Strong Rail, Deutsche Bahn, Sustainability, Green Transformation