How To Conduct Organizational Surveys : A Step-by-Step Guide

A Step-by-Step Guide

Marie D. (Retired Superintendent, current Principal of Leadership Associates) Thomas, Paul (Navy Personnel Research and Development Center, San Diego) Rosenfeld, Stephanie (Naval Health Research Center, San Diego) Booth-Kewley, et al.

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ca. 90,07
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Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

A manufacturing company is downsizing and wants to know the impact on employee morale. A computer corporation is considering moving its headquarters and needs to determine how many employees intend to relocate. A multinational consulting firm has had a rash of sexual harassment complaints and seeks to determine the extent of the problem. To address these and other business-related issues, organizations are increasingly turning to surveys. Surveys are popular in organizations because--when done properly--they can provide accurate information about major organizational challenges, especially as the technology of surveys rapidly advances. Taking these issues into consideration, How to Conduct Organizational Surveys offers a practical, step-by-step guide. Anyone trying to make the transition from theory to practice will benefit greatly from this how-to guide. How to Conduct Organizational Surveys is also written for researchers who need to fine-tune their surveying skills.

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